Perfume
7 items we loved this week
War or no war, we continue to focus on what we are good at: Shopping. A spring dress with a dash of cautious optimism, cat-frame sunglasses, a purplish oversized sweatshirt, and more.
Shopping for the soul: A chic transitional knit and a Chanel body oil
Rosalía presents a deep open back that leaves only a hint
Brand news: The closest to Kaia Gerber, Cindy Crawford’s daughter
Good news: The perfume everyone is looking for – is now available at duty free
INCENSE’s niche numbered fragrances, once only at Super-Pharm or online, are now available for travelers at duty free just before takeoff.
Even if we have to sell a kidney, this bag will be in our closet
The smooth, chocolatey suede bag by Studio Toledano has captured our hearts. Here are all the details plus six more items that we loved this week.
Brand news: Market breaker and a tiger in the kitchen
An addictive fragrance, an emergency kit for the face, a hysterical smartphone, the gadget that saves the day, love in a capsule, Parisian magic, and more new products.
From the shower to the fragrance: The men’s product guide for winter 2026
Shaving machines, men’s lines for sensitive skin, refreshing gels, and new fragrances – all the products that will help men refresh their grooming and fragrance routine for the cool winter season.
Brand news: Thickness does matter and who got a hair transplant
Who landed at the terminal, the gate to the journey opens, beauty of thickness, hair is the whole story, the brand making a significant move, the next generation in anti-aging, and more.
7 items we loved this week
A wintery, classic black dress, a sweet perfume, a rare mascara, a fun training set in the new shade from Alo Yoga, and more items we loved this week.
Brand news: Demi Moore’s new role and who is the woman in red?
Tom Ford’s new creation, the activist ambassador, the most Japanese rooftop in Israel, oils for little ones, a trip to the orchard, a Mexican vibe, and the return of the checkers game.
42,000 Israelis voted: These are the perfumes that conquered 2025
For the first time in Israel, the public ranked their favorite perfumes. YSL Libre Intense and Dior Sauvage took top spots, with more surprises in the results.
A boho cardigan and boots with a tiny heel that will add a few more compliments to your collection
Kitten heels on practical leather ankle boots for day and evening, a fringed cardigan in a creamy shade at a stunning price, and five more items we loved this week.
NIS 100 and this chic cocoa jacket in your closet
An oversized leather jacket at a price we forgot still exists, a white cardigan known for tying up loose ends, a crystal-embellished clip-on earring, and 4 more items we loved this week.