Hasbara

Jackson synagogue arsonist unconnected to pro-Palestinian movement

Jewish activists and communities have been engaged in debate over which corner poses the greatest threat, and new incidents are often met with immediate speculation over the attacker’s motivations.

AMBASSADOR DEBORAH Lipstadt, US Special Envoy to Combat Antisemitism speaks during 'March For Israel' at the National Mall on November 14, 2023 in Washington, DC.
Prime Minister Benjamin Netanyahu speaks to international media on the Gaza war, in Jerusalem, August 10, 2025

What’s in a name? A lot: Why Israel must reframe hasbara as informational warfare - opinion

Civil Advocacy Center head Eliav Batito speaking at the Jerusalem Theatre.

Civil Advocacy Center head urges single ‘command’ for Israel’s public diplomacy - interview

An illustration of a spokesperson's stand with the Israel flag in the background.

Israel must create a civilian public diplomacy corps now - comment


Why Israel is winning on the battlefield but losing the global narrative war - opinion

Past wars have proven that Israel knows how to win wars on the military front, but fails on the public diplomacy front.

Prime Minister Benjamin Netanyahu holds a rare press conference in Jerusalem on September 16, 2025.

Editor's Notes: After Charlie Kirk’s warning, Israel bets on Gen Z influencers - comment

After Charlie Kirk’s warning on Israel’s “information war,” new deals with US firms show millions spent on influencers and AI to sway young audiences.

Charlie Kirk holds an Israeli flag outside the Cave of the Patriarchs in the West Bank

Inside Israel’s ‘Esther Project’: Justice Dept. filing exposes secret influencer PR campaign

The filings reveal that a firm called Bridges Partners LLC has been hired to manage an influencer network under a project code-named the “Esther Project.”

Israeli Prime Minister Benjamin Netanyahu arrives to the courtroom at the District Court in Tel Aviv, in the trial against him, October 15, 2025.

Parashat Nitzavim: Isaiah on 'hasbara'

If Israel raises its voice with confidence and persistence, its light will break through, its righteousness will be seen by the nations, and its glory acknowledged even by kings.

 SCRIBES FINISH writing a Torah scroll.

André Lajst of StandWithUs Brazil on Israel advocacy and public diplomacy

Executive director André Lajst explains how StandWithUs Brazil engages Portuguese speakers worldwide on Israel, antisemitism, and the Israeli-Palestinian conflict.

JPost sits down with André Lajst.

Explaining Israel's actions in Gaza is pointless - this is why - opinion

Hasbara is reactive: If Israel does something and the world criticizes it, the government’s response is to counter with effective hasbara.

Foreign Minister Gideon Sa'ar holds a press conference in Jerusalem, July 16, 2025

Zionists must get up and defeat the ‘silent intifada’ - opinion

Instead of wallowing in self-pity, Zionists should reconceptualize their approach.

PRO-ISRAEL counter-demonstrators gather amid protesters in support of Palestinians on the University of California Los Angeles (UCLA) campus last year. Let’s learn from Zionism and US Jewish history, reframing and transcending, urges the writer.

Hundreds of int'l delegations to visit Israel to combat anti-Israel narratives

The initiative, which will see the inclusion of over 5,000 participants overall, is being led by the Foreign Affairs Ministry and Minister Gideon Sa'ar.

Brazilian delegation arrives in Israel to help fight anti-Israel narratives.

Israel will always be in a never-ending PR battle - opinion

Public diplomacy in Israel has been an issue that no one has known how to handle successfully.

A GIRL holds a hand fan that reads ‘Free Palestine’ during a recent protest in Valletta, Malta.

Yoseph Haddad's lawyers refute gun fired during road rage, claim self-defense, racist assault

According to Israel Police, "a report was received about a brawl between drivers on a road in Jaffa, during which sounds of gunfire were heard—no injuries were reported."

 YOSEPH HADDAD is an Arab-Israeli advocacy activist and CEO of the Together Vouch for Each Other organization.