Branding
X Corp sues social media startup over bid to claim 'Twitter' brand
X stated in a lawsuit filed in Delaware federal court that its Twitter brand is still "alive and well" and that Operation Bluebird's attempt to "steal" the name constituted trademark infringement.
Domino’s is changing the pizza industry: The move that comes after 13 years of waiting
With an investment of NIS 350,000: Rebranding of FREE health snacks by Schestowitz
Cibus presents: The new browsing eperience
The return of Crocs: The first flagship store in Israel was opened
New Crocs flagship store in Israel at Dizengoff Center Tel Aviv faithful to global design, offers unique models, collaborations with top brands in 70 sqm space.
Diving Boards: A unique product branding every event differently
We live in a competitive world, production and branding companies are in a constant race for products that create the wow effect. Custom designed diving boards are next.
What about Lenny Kravitz & glasses? Get the joint collection with Ray-Ban
Ray-Ban eyewear brand meets musician Lenny Kravitz, and together they launch a unique collection with a fashionable twist in a rock and roll flavor.
Instagram enables Israeli brands to find perfect content creators
Instagram's Creator Marketplace arrives in Israel, now available for content creators and businesses. The goal: Helping brands discover relevant content creators for any collaboration.
Branded gifts - who can enjoy them?
Who benefits from branded gifts, how can you choose the best ones, and what more do you need to know on this subject? In this article, our experts summarize the reasons for purchasing branded gifs.
How much money will you save if you give up the familiar brands?
Discover the economic potential of switching to alternative brands and how much you can save with this special test on supermarket products. Save up to 139% by choosing alternatives.
H&O opens one stop shop for babies and children’s brands
The bag that fits you and not the other way around
The Italian fashion brand FURLA is considered a brand that presents uncompromising Italian style, but is very accessible for many women. Now the brand is launching the spring collection.
GROHE, the German giant of bath and kitchen products
The name GROHE is known to many of those involved in design or who have invested in the construction and renovation of bathrooms and kitchens.
12 branches a year: The Bgood fashion chain expands and launches
Bgood fashion chain expands: Launching 7 new branches this April, with plans for 5 more in 2024, totaling NIS 15M investment.
