New products

Ferrari unveils its first electric car

More than 1,000 hp, 0–100 km/h in 2.5 seconds and a price above NIS 7M: Ferrari’s new electric Luce was designed with Jony Ive and is unlike any Ferrari before.

Reminiscent of the Ferrari 458 from the rear.
Gali's new air fresheners

Air fresheners inspired by the world of European perfumery

Arnicare from CTS MD for the relief of muscle and joint pain

Arnicare from CTS MD for the relief of muscle and joint pain

Dolphin G. An advanced version of the design of the larger BYD Dolphin.

Plug-in for NIS 125,000? BYD Unveils the Dolphin G


Summer glow: A new bronzer stick

The new Lumi Bronze by L’Oréal Paris comes in a creamy texture with a velvety finish, promising a tanned and radiant look in a single swipe – and is available in two flattering shades.

The new Lumi Bronze by L’Oréal Paris

Legion T7 desktop PC: Sometimes the best place to play is at home

Lenovo’s Legion T7 desktop is built for gamers and creators, featuring Intel Ultra 9, NVIDIA RTX graphics, advanced cooling, and high connectivity for strong performance and upgradeability.

Lenovo’s new desktop PC.

New snacks, drinks, ice cream, and kids phone hit Israeli shelves

From snacks and drinks to protein ice cream, pastrami, squeeze mayo, softeners, a summer collection, and a kids’ smart phone, new consumer products arrive on Israeli shelves across categories.

KIDIPHONE.

New affordable models from Fiat, Chrysler, and Ram are on the way

The European-American automotive group Stellantis, which includes brands from Peugeot to Fiat and Jeep, is betting on non-fully electric models to counter Chinese competition and rising prices.

Fiat Grizzly.

First shipment of the hybrid Ora 5 unloaded in Eilat ahead of launch

The Chinese automaker enters the hybrid crossover market with the Ora 5, targeting one of Israel’s most competitive segments after focusing exclusively on EVs until now.

"Ora 5 marks Great Wall’s entry into Israel’s hybrid SUV market."

Good news for professionals and DIY enthusiasts: International power tool giant arrives in Israel

Erco is expanding its power tools division and will begin selling DEVON products in 20 branches and online, bringing premium solutions for professionals and DIY users across Israel widely.

Impact Driver Kit.

A CBT kit that helps parents and children cope with anxiety at home

Psychologist Liat Omrad Zorea launches a new home CBT kit that provides parents and children with practical tools to cope with fears, anxiety, and uncertainty during routine and emergency times.

No Longer Afraid of Fears

Albariño: The white star of summer 2026

This current summer, it is already impossible to escape this grape variety. Truth be told, there is no need to either. Talya Levin joins the trend and recommends a few bottles.

Albariño

Chentro: The colorful truffle burger from Dubai lands in Israel

At Chentro you first choose the flavor and color of the bun, and only then reinforce it with a giant patty featuring fiery flavors and a variety of decadent toppings.

Chentro's brioche buns with special crusts

New mousse blush for an effortless, natural flushed look

The new Cloudtopia blush comes in an airy and lightweight mousse texture, suitable for cheeks, lips, and eyes, and promises up to 14 hours of wear.

Cloudtopia by Maybelline New York