Marketing
The digital shift is here and businesses cannot afford to wait
The link as a market leader.
Tech talk: Tel Aviv-based team cracks the paid marketing paradox with AI
From a small dream to major brands: the story of Itzik Gabay and OIG
Less hype, more results: How Nexus International became a $546M giant without ads
Bank Hapoalim appoints Yigal Barkat as VP of Marketing
After serving in various senior marketing positions, Yigal Barkat has been appointed as VP of marketing at Bank Hapoalim.
Asaf Azulay becomes new marketing VP at Team8
Azulay had previously served as the Chief Marketing Officer at Bank Hapoalim.
Mul-T-Lock launches new branding strategy
The new branding strategy includes a unified logo, new names, an updated color scheme and redesigned packaging.
Israeli sales demo platform Walnut raises $35 million in funding round
The company has grown 700% since its previous round and intends to use the capital to develop its product and expand its Israel, Europe, and US offices.
Here's how to run an influencers campaign - opinion
Have you ever stopped to think how many times a day you see content created by influencers?
Super Luxury Group is Setting the Gold Standard for Luxury Homes
Optica Halperin uses the biblical Moses to sell glasses - opinion
OUT THERE: Various ads here in the Jewish state play on guilt.
6 SEO Experts and Trends to Follow in 2021
Coronavirus: Focusing on local advertising, marketing and making goals
How to cope with the coronavirus financial crisis and emerge from it even stronger.