Cosmetics

Brand news: Demi Moore’s new role and who is the woman in red?

Tom Ford’s new creation, the activist ambassador, the most Japanese rooftop in Israel, oils for little ones, a trip to the orchard, a Mexican vibe, and the return of the checkers game.

Demi Moore for Kérastase
SHISEIDO BIO-PERFORMANCE MICRO-CLICK CONCENTRATE.

Shiseido’s new treatment promises clinic results – at home

Facial pigmentation treatment, illustration.

Spots on the face? Veteran cosmetologist explains which treatment really works

Skincare products with mushrooms

Your fungus is back, but this time in a good way


The soul friends who founded an iconic brand in Paris – and now it’s in Israel

Brand news: The makeup brand creating buzz, the perfect makeup removal, kitchen tools that make you want to cook, the pizza making Aliyah, a morning by the sea, and many more.

NYX Professional Makeup

7 items we loved this week

We couldn’t resist: We found shorts like Zoë Kravitz’s for just NIS 79.

Terminal X

Anne Zivi to lead a major NIS 3-million campaign for French cosmetics brand

The social media personality has been chosen to lead the launch of the French brand URIAGE in Israel - and this massive budget makes her one of the highest-paid ambassadors in the cosmetics industry.

Anne Zivi, URIAGE Ambassador

The French brand known across Europe is finally arriving in Israel

Dr. Samuelov launches the French brand URIAGE in Israel with a NIS 3 million campaign. With 30 years of expertise, it uses Alps thermal water rich in minerals and is backed by 17 patents.

The French dermo-cosmetic brand URIAGE

A product for nail recovery after gel polish removal

Many women in Israel are stopping the use of gel polish and require nail recovery. A new product offers to help them, at home and at an affordable price.

 essie

Tomato, banana, and peanut butter: Skincare products with supermarket shopping list ingredients

Everything you need to know about the most fascinating trend in the beauty world, plus some recommended products.

 Cosmetic products with unique ingredients

7 items we loved this week

We're back to routine and have already managed to refill our shopping cart: A top and skirt-shorts set from Alo Yoga featuring a touch of the new light blue shade, and 6 more new items.

 New items we loved this week

Khloé Kardashian details her cosmetic procedures in response to speculation

She confirmed she's had a nose job, fillers, Botox, and laser treatments, and denied undergoing a facelift or neck lift.

 Khloé Kardashian details her cosmetic procedures in response to speculation.

We found a brow gel that keeps the eyebrows in place

We tested new pencils and gels that promise order, logic, and control, at least in this small chaos, for anyone looking for natural, lifted, yet drama-free brows.

 A woman using an eyebrow pencil

Leonard Lauder, who expanded his Jewish family’s business into a cosmetics empire, dies at 92

Lauder “was the driving force behind The Estée Lauder Companies’ international expansion,” the company said in a statement announcing his death.

 Under Leonard Lauder's leadership, Estée Lauder Companies would grow into a global empire with a portfolio that includes Clinique, La Mer, The Ordinary, MAC Cosmetics and Bobbi Brown Cosmetics.