Clothing

Plan B celebrates two years: The brand that blurs the line between everyday and formal

Loved by influencers, Plan B marks its 2nd anniversary with a pop-up at Ramat Aviv Mall. The brand offers a smart wardrobe that blurs casual and formal, with collections updated every two weeks.

Plan B. price of the jeans – NIS 359.
Oria Azran

Brand news: Alte Zachen as inspiration and the Japanese woman who landed in Tel Aviv

Castro, quilted jacket, NIS 249.90

Your new bestie: How to incorporate this season’s star piece into every outfit for a perfect look

Zara

They let the cheeky babydoll out of the bedroom – and it’s hot even in a casual look


Medical compression tights with a fashionable look

Jack Kuba launched today its new tights collection. Among the colorful models presented were also medical compression tights that help in cases of fatigue or a feeling of heaviness.

Compression tights

Where did she get it? Aline Cohen found the perfect leather jacket

A smart wardrobe includes timeless must-haves. One is the leather jacket, which may not warm much but nails the chic factor. Aline Cohen found the perfect (vegan) one.

Faux leather, vegan of course

American jeans brand For All Mankind 7 Lands at Story

Hollywood’s favorite "quiet luxury" jeans brand For All Mankind 7 arrives in Israel with its Fall-Winter 2025-26 collection, loved by celebrities and marked by the iconic 7 on the back pocket.

For All Mankind 7 for Story Fall-Winter 25-26.

The trend that makes every brunette look like a million dollars

Molten Brunette is autumn’s luxurious, metallic brown hair trend. Loved by celebrities, it looks rich and elevated. What is it, how to get it, and who suits it?

Mia Goth.

Brand News: Pop-up for brands and support for reservists

Matcha craze, the legendary collection that’s getting renewed, where to buy luxury brands at fair prices, an empowering fragrance, an architecture-inspired cream, and much more.

Guess

We stocked up for the transitional season with the hottest color of the moment

We’ve already declared that electric purple is about to take over the wardrobe – so we equipped ourselves accordingly with a bag to elevate any look.

Lilibloom

Ballet flats at 60% off and a denim skirt you’ll wear all winter

Some shopping recommendations: A chocolate-colored quilt jacket, a super useful stick for cheeks, lips, and eyes, oil blotting papers, and four other products we loved this week.

H&M

Melania Trump in jeans and leather jacket: The "casual" look that costs NIS 7,500

The First Lady attended the U.S. Navy's 250th birthday in a relaxed look, but her outfit cost thousands of shekels – from a NIS 2,800 leather jacket to NIS 2,200 shoes.

Melania Trump.

The trends that will conquer us this fall: What all Israeli women will wear this year

Animal prints return in full force, polka dots get a retro makeover, and charms have become a must-have – all the fall 2025 trends already taking over social media and stores in Israel.

PARFOIS shoulder bag NIS 199

How much does it cost to look like this? Lauren Sánchez steps out for dinner in Paris

The billionaire’s wife appeared in a deep-plunging Valentino silk dress for a lavish family dinner in Paris, showcasing her glamorous style alongside her husband and adopted daughter.

Lauren Sánchez and Jeff Bezos.

Hollywood stars go crazy for a leather jacket from an old TV series

The jacket worn by actor Ian McShane in the 1980s British series Lovejoy has become 2025’s hottest trend. Kate Moss and Sophia Loren have already caught on, and prices are skyrocketing.

The trend is back - and bigger than ever.