Campaign
The move that speaks to every parent: Meshi Kleinstein enters the baby world
The international skincare brand Weleda is launching a new campaign for WELEDA BABY with an investment of NIS 1,000,000, featuring Meshi Kleinstein as the face of the brand in Israel.
Israeli firm BlackCore investigated for role in alleged French election smear campaign
Partner launches follow–up campaign and presents a leap in viewership
Voice dedications and videos: Shufersal launches app for redeeming the Gold Gift Card
IHOP denies inviting Florida GOP candidate who said ‘Americans shouldn’t die for Israel’
The alleged invitation comes after the candidate claimed he had been banned from all Waffle House locations in Florida after he announced his intention to campaign there.
Doing “The Godfather” at Tommy Hilfiger’s house? Almost
A supermodel, Schwarzenegger’s son and his girlfriend, and the star of “Emily in Paris” – all together on the same Tommy Hilfiger set, for the Spring 2026 campaign. What’s new?
Why did Lapid launch 'doom campaign' before election was even called? - analysis
With his recent statements, opposition leader Yair Lapid is telling voters: you have a wide selection in the “change camp”, choose the party you know will not join a government with Netanyahu.
Ruti Broudo makes a move no one saw coming
The restaurateur and entrepreneur is making a surprising step and entering the beauty world. Dr. Udi Bar chose her as the face of his new campaign.
Iran accelerates AI-driven influence campaigns amid internal unrest
Iran’s expanding use of AI in influence operations is reshaping how it targets Israel and Western countries, raising concerns about the future of cyber and information warfare.
Someone had to step up: Noam Kleinstein lands a beauty gig
Alongside releasing hit after hit, Noam Kleinstein has landed, for the first time in her career, a campaign for the Israeli skincare brand LAVIDO.
The digital shift is here and businesses cannot afford to wait
The link as a market leader.
Mamdani releases Arabic-language campaign ad ahead of Tuesday election
In the video, New York mayoral frontrunner Zohran Mamdani makes a joke about knaffeh, claims his Arabic needs work, and smiles next to women in hijabs.
25% discounts on hotels and experiences for NIS 18: The campaign launching this weekend
Israel’s Tourism Ministry launches a national campaign on Oct 29 with 18-shekel experiences, 25% hotel discounts, free tours, and major shows featuring Dudu Tassa, Ishay Ribo, Ethnix, and Lola Marsh.
Pelephone will give flight tickets to buyers of new smartphones
Pelephone is launching a new promotion in collaboration with Issta: customers who purchase a premium smartphone will receive a flight ticket to destinations such as Athens, Larnaca, and Rhodes.