Beauty

Salmon skin treatments are reshaping beauty - and revealing the real science behind the trend

Salmon treatments are rooted in real science. Pola Blick Dayan explains why they’re trending - and if they’re truly worth the hype.

Facial injections.
Yael Shelbia

Gifts you should buy first for yourself, and if you have money left – also for others

Facial pigmentation treatment, illustration.

Spots on the face? Veteran cosmetologist explains which treatment really works

Laline

Brand news: On the connection between coffee and design


Narin Ammara turns adversity into ambition with the upcoming launch of Narins Beauty

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This Israeli invention is every needle-phobic and bank manager-phobic woman’s fantasy

Hava Zingboim’s skin-tech brand has launched a product line with hyaluronic acid and a patent that enables it to penetrate the skin. The products promise to rejuvenate the skin's biological age.

Hava Zingboim

From private clinics to network clinics: Senior doctors strengthen Maccabi Aesthetics

Maccabi Aesthetics launches the "Doctors’ Team Collaboration" – top plastic surgery and medical aesthetics specialists offer treatments at network branches and private clinics for Maccabi members.

Prof. Yoav Barnea, Tony Cohen, CEO of Maccabi Aesthetics, and Eli Pesach, Director of Maccabi Aesthetics.

Brand news: The woman who created a revolution and walking toward success

Eating clouds, rejuvenating the skin, styling hair at home, oils in the beauty world, and the secret of the white truffle.

Blundstone and D-JOR

Your fungus is back, but this time in a good way

The secret to aa healthy skin is not found in an expensive tube, but in the forest – in mushrooms of all kinds, which work wonders for our skin when they appear in a variety of new skincare products.

Skincare products with mushrooms

Meet the Israeli beauty device that stole Paris Hilton’s heart

When Paris Hilton chooses an Israeli device for her private spa in Beverly Hills, and Keren Bartov turns it into the secret weapon of Hollywood stars – it means something.

Paris Hilton

Get ready to fall in love: The design house L'OBJET from New York has landed in Israel

Factory 54 Beauty launches the L'OBJET brand, known for its luxurious designs and unique perfumes, alongside 9 other new beauty products.

L'OBJET

All the new hair products on the shelf and what our tester thought about them

When your hair shifts from “dry” to “damaged” and you’re chasing the perfect curl product while swearing off highlights again – here are the new hair products and what our tester really thought.

All the new hair products on the shelf

Serum and cream for a healthy-looking face

The French dermo-cosmetics brand Uriage launches a daily skincare line to repair, strengthen, and protect fragile, delicate, or weakened skin.

Uriage

After years of development: Hava Zingboim reveals the patent that will change everything

After conquering the world, the Israeli beauty queen launches groundbreaking technology that promises to deliver active ingredients deep into the skin. The new patent is already sparking curiosity.

HAVA ZINGBOIM PROPHECY RICH CREAM.

New fragrance and grooming line for men from the french brand

The fragrance and grooming brand Roger & Gallet launches "Twist," a men’s fragrance and grooming line that includes perfume, after-shave gel, after-shave soap, shower gel, soap, and deodorant.

Roger & Gallet