The dermo-cosmetic brand Vichy launches: LIFTACTIV COLLAGEN SPECIALIST 16 – the first serum of its kind with Co-Bonding technology that works on all 16 types of collagen in the skin. The serum has a light, transparent, non-sticky texture and is suitable for daily use, morning and evening.
Collagen is a central structural protein in the skin, responsible for a firm, elastic, and vital appearance. Over the years, the body’s collagen production decreases, and the complex structure of the collagen fiber network begins to loosen. The result: Wrinkles, loss of density, decreased elasticity, moisture, and skin resilience.
At Vichy, 16 essential types of collagen in the skin were identified, and a serum was developed to target them. The serum combines three active ingredients: Rhamnose to increase collagen production, peptides to improve firmness, and maitake to maintain moisture and protect against premature aging. These three ingredients work synergistically to activate all collagen groups in the skin.
• Price: NIS 251.90
• Where: In pharmacy chains, private pharmacies nationwide, health maintenance organizations, and various e-commerce sites