Skincare

A regenerative serum with exosomes for a daily anti-aging routine

Dermalogica’s new product combines plant-derived exosomes, pumpkin enzymes and advanced active ingredients for daily skin renewal, with a promise of a smoother, more radiant appearance.

 Phyto Nature E2
CeraVe

New anti-aging series: Vitamin C, retinol and peptides in lightweight textures for daily use

Black Market

Brand news

ULTRA MELTDOWN RECOVERY CREAM

Face cream for dry and sensitive skin with up to 96 hours of moisture


Skin deep and far beyond: Dr. Ronit Segev’s long game in professional skincare

In a field driven by packaging, promises, and relentless product launches, Dr. Ronit Segev focuses on cellular behavior, pigment pathways, and inflammatory triggers. 

Biofor founder Dr. Ronit Segev: "We're giving professionals the ability to think scientifically about what they’re doing."

7 items we loved this week

A denim jacket that is perfect for days like these, an overall connected to Pilates socks (genius), a restorative hair mask, and four more items we loved this week.

7 items we loved this week

Brand news: When Europe arrives in Israel and everything you need for Passover

A gift with value, Sahara in Israel, between past and future, who whispers to the skin, spring colors, kosher innovations, and holiday gifts.

A museum of fashion

Matcha arrives in skincare: The Korean cosmetics brand lands in Israel

The matcha trend makes a leap from the cup to facial skin with a new cleansing product line that promises balance, soothing and protection for the skin.

B:Lab

Brand news: The influencers reveal the secret and the new scandal

The scandal of the state, come discover who the boss is, when social media influencers invade the kitchen, gift ideas, fashion memories from Africa, and don’t part with it on Passover.

BOSS

Achva introduces exclusive halva inspired by Dubai sweets

Limited edition halva with chocolate & pistachio at NIS 21–25. Also: New Korean ROUND LAB at Super-Pharm, Carolina Herrera perfume, Prinir canned corn, and more.

Dubai Chocolate.

Brand news: Who brought Venice to Israel

We discovered how you can jump to Amalfi, when nature enters the home, running on a cloud, the brand that put magic into a glass, taking care of female fighters, and the pizza that compensates.

ASICS

Refresh for Passover: Holiday sets and precise cooking and serving tools

Ahead of the 2026 Passover shopping season – a roundup of products for the holiday, from cooking and serving tools to care sets and bedding.

The roso MONO roaster, 129 NIS instead of 599 NIS.

Brand news: On the connection between lipstick and war

Have you heard of the lipstick index? The return of the mask, SOS treatments for facial skin at home, a Parisian scent in Israel, when labneh meets zhug, and the Far East comes closer.

PUPA Milano

GA-DE launches SKINFINITY skincare line for early signs of aging

The new facial care range combines Swiss laboratory development, green biotechnology, and high percentages of natural-origin ingredients, according to the company.

GA-DE launches SKINFINITY skincare line for early signs of aging.