The JACK KUBA brand is launching for Winter 2026 a tights collection that creates a precise total look — the colors, cuts, and materials blend in complete harmony and allow for creating monochromatic looks in matching shades, or daring combinations with contrasts. An interesting play of layers and volumes is created, offering a way to express a unique style that speaks to each woman’s personality.
Fashionable patterned tights, for everyday wear, evening, and a particularly sexy collection. Accurate designs come together to create a line for the modern woman, the one who balances the whirlwind pace of life with the desire to feel and look her best at every moment of the day. The cuts are clean and the fabrics are soft and embracing, flattering the silhouette without restricting it.
Basic tights – silky-touch tights that provide natural comfort alongside an elegant, refined, and pleasant-to-wear look. They wrap the body and give the feeling of a SECOND SKIN — like makeup for the body. The basic color palette includes three shades of nude, dark brown, and black, offering a classic base suitable for every style and every woman.
Fashionable thermal – in addition, the trendy hit of the winter: a tight that appears on the body as a thin, sheer black pair of tights, but actually has an inner, body-colored thermal layer that is invisible and warming.
The fashion collection: tights in ten new and surprising fashion colors. From delicate and clean shades such as ivory and smoky blue, to bold and deep shades like forest green, cocoa, deep red, and bright blue. The tights bring comfort, opacity, and a soft, caressing texture with fashionable colorfulness that elevates every winter look. They encourage women to feel noticeable and stand out everywhere, at every moment. Delicate textures, soft touch, and premium finishes such as lace, tulle, and satin, plays of transparency, touches of lurex and shimmer — all create a sparkling effect for a memorable, festive look full of presence. Even the traditional winter colors receive a glamorous treatment with mixed hues and impressive lurex, ensuring a perfect match between the tights and the outfit.
Price: starting from 29 NIS.
Available at JACK KUBA stores and on the website.
The advanced hair styler from Dreame continues to conquer the beauty field with a combination of advanced technology that protects hair from heat damage and top-level performance.
The hair styler comes with seven interchangeable brushes, including a smoothing brush, a styling brush for curls, a round brush to add volume, and even a brush that reduces split ends.
It includes a very powerful 1300W motor, an NTC temperature sensor performing 300 temperature measurements per second, a dual protection system with two layers of filtering that prevent hair and dirt from entering the device, and a 360° circular airflow to create effortless wavy and natural hair while preserving the hair fiber.
Air Style Pro is a natural continuation of strengthening Dreame’s body and hair care product category in Israel, and joins the brand’s international success in the market of life-changing beauty products.
Recommended retail price: 2,190 NIS. Available on the Dreame Israel website.
Sealaria: A seaweed farm in northern Israel launches an innovative skincare line.
In northern Israel, right near the Lebanese border, operates the Sealaria company’s seaweed farm, where the red Gracilaria seaweed is grown. The seaweed grows in seawater pools in an ecological circulation system and is returned to the sea in a clean and sustainable process.
The two veteran developers, Arnon Feldman and Noam Zeichner, developed a unique method for extracting nectar from the Gracilaria, from which a variety of natural skincare products are made, with restorative and healing properties for the skin.
Among the products:
Multi-purpose gel – suitable for relieving itching from bites, rashes, chafing, burns, open wounds, skin fungi, and chronic skin conditions. A must-have product in every Israeli home.
SOS mist – a diluted and fragranced version of the gel, for carrying in a bag and using whenever there is itching, insect bites, sunburn, scalp irritation, and even after hair removal. It has a pleasant scent and can also be used as a facial cleanser.
Hard soap for normal to oily skin – for daily use, helping treat oily-skin conditions, including pimples on the back, buttocks, and face.
Green clay mask – for treating oily skin, used twice a week for only five minutes, tightening the facial skin and improving its appearance.
Sealaria plans to expand its product range, including products for treating hemorrhoids and fissures, as well as wound healing and edema.
For more information and to find a purchase point near your home
The international hair-care brand TruffLuv is arriving in Israel for the first time with an investment of about 3 million NIS and is launching an official online store for the Israeli audience. The brand, the first in the world based on black truffle extract, offers luxury hair products with advanced formulas for nourishing, strengthening, and revitalizing the hair.
The black truffles, among the most luxurious ingredients in the world, are rich in antioxidants, amino acids, minerals, and omegas, and help repair damaged hair, protect against environmental damage, and create flexible, shiny hair. The brand’s flagship mask combines micro-capsules of truffles that release vitamins and omegas during use, creating an anti-aging effect for the hair.
The Indulge – Truffle Line collection includes shampoo, mask, leave-in mask, and serum, all enriched with black truffles and Moroccan argan oil, offering a professional salon-level care experience — at home.
The products are available on the TruffLuv website at prices of 109–159 NIS.
The international drinkware brand ASOBU is launching two new thermal series in Israel, combining premium design with advanced insulation technology and an internal ceramic coating that completely eliminates metallic aftertaste.
ASOBU COSMIC – 960 ml – an extra-large mug for daily hydration, with a carry handle, built-in silicone straw, and easy-open lid. Keeps cold up to 24 hours and hot up to 12 hours, made of double-wall stainless steel, and some models include Puramic coating for a clean taste.
ULTIMATE Happy Hats – 360 ml – a stylish mug with a cap-like lid, high-quality vacuum insulation, and a Puramic ceramic coating that ensures a clean drinking experience with no metallic taste. Includes a leak-proof lid and comfortable handle.
All ASOBU products are made from 100% recycled stainless steel, are BPA-free, and comply with strict international safety standards.
Available in various stores and online (search in Google: ASOBU bottle).
CASTRO HOME, the home and lifestyle brand by Castro, is launching fashionable bedding collections for the Fall–Winter 2025/26 season, combining uncompromising quality, high comfort, and updated design. The new collection is made from rich and pleasant fabrics, including natural cotton, premium satin with 300-thread count, flannel, and bamboo with 180-thread count — all soft and pampering to the touch.
The collection is designed with inspiration from warmth, coziness, urbanity, and ecological awareness, offering a wide range of colors: from smoky light pink, gray, and stone, through cream and white, to dark gray, olive green, and blue.
Key highlights in the collection:
Luxury White Collection – an elegant series of full and partial white sets, in 300TC satin or percale weave, creating the look of a luxury suite at home.
Solid color bedding in a variety of shades alongside printed sets with leaf, floral, stripe, and romantic patterns.
A wide selection of fabrics: premium satin, bamboo, 100% cotton, combed jersey cotton, flannel, and percale.
The bedding collection includes sets and individual items — sheet, duvet cover, and pillowcase — in 5 different sizes:
200×90, 200×120, 200×160, 200×180, 200×200.
Prices start at 59.90 NIS.
Available at CASTRO HOME stores and on the website
ANASTASIA BEVERLY HILLS launches: Smooth Blur Contour Stick.
The international makeup brand ANASTASIA BEVERLY HILLS presents the Smooth Blur Contour Stick — an innovative contour stick with a flexible cream-gel texture that allows precise sculpting of facial features with a natural, smooth finish.
The full-pigment formula can be built up in layers and provides a second-skin feel while maintaining a soft, aesthetic appearance. The stick is suitable for use directly on the skin or over foundation, and can be blended with a brush, sponge, or fingers, depending on the desired level of definition.
Recommended retail price: 155 NIS.
Available on the website and at Super-Pharm branches, Beyond Skin (Ayalon Mall), the Beyond Skin website and Lilith Cosmetics.
The French dermo-cosmetic brand URIAGE is launching a new daily cleansing line for face and body, suitable even for sensitive skin and for the whole family. The line combines thorough yet gentle cleansing while preserving the skin’s natural balance, and is enriched with Uriage thermal water and nourishing oils for moisture and protection.
The line includes micellar water, dermatological cleansing gel, and a 3-in-1 wash cream for face, body, and hair. The products are soap-free, adapted to the skin’s physiological pH, and can also be used around the eyes.
Recommended price range: 104.90–128.90 NIS.
Available in pharmacy chains and drugstores.
Agat&D, one of the leading alcohol importers in Israel, is launching for the upcoming New Year a variety of new Italian sparkling wines from Grande Alberone and Zonin. The launch includes six popular sparkling wines from Italy — Prosecco, Moscato, Malvasia, and Rosé — in sweet and dry flavors, suitable for hosting, desserts, and cocktails.
Recommended retail price: 44.9 NIS per bottle.
Available in stores and on the website
Beit Hashita has expanded its activity and launched a new line of spicy pickles, which reached the shelves during December. Alongside the launch, the company held a culinary pop-up experience at the Grand Mall in Petah Tikva, where the new concept was revealed to the general public for the first time.
The new line includes spicy pickles in different levels of heat and is intended for consumers seeking a bold and refreshing taste experience — to eat straight from the can, as a side dish, or in sandwiches. The products are made through a meticulous pickling process, with an emphasis on high-quality raw materials and without compromise.
During the pop-up, visitors enjoyed tastings from the new products, participated in interactive activities, a prize-giving wheel, photo and content-creation stations, as well as special tastings from the new line.
Price range: 14.90–16.90 NIS.
Ecosupp, the Israeli dietary supplement manufacturer, is launching an upgraded formula for L-Glutamine & Inulin powder. The new product combines pure L-glutamine, prebiotic inulin, and natural Monk Fruit sweetener — sugar-free and low glycemic index.
The formula supports the digestive and immune systems, helps recovery after exertion, and contributes to a feeling of lightness and inner balance.
The supplement is suitable for athletes, people maintaining a balanced diet, vegans, and vegetarians, dissolves easily, and has a mild taste.
Recommended price: 159.90 NIS.
Available on the Ecosupp website, in pharmacy chains, health-food stores, and pharmacies.
The “Lily” toilet paper brand by Kimberly-Clark is launching a new package design that puts the brand’s iconic puppy front and center.
The design features striking and updated visuals, fresh colors, friendly typography, and graphic icons that highlight the product’s advantages and make choosing easier.
The packaging refresh aims to strengthen the emotional connection with consumers and revitalize the presence of the beloved leading brand in Israel.
The new hotel chain ADAM Hotels is opening in Israel and launching four boutique hotels at an international standard — two in Tel Aviv and two in Eilat, with about 430 rooms in total.
The chain offers an urban-Mediterranean hospitality experience that combines meticulous design, personal service, and central locations.
The Tel Aviv hotels cater to tourists and business travelers and offer a boutique atmosphere in the heart of the city, while the Eilat hotels are suitable for couples, families, and vacationers seeking a blend of relaxation, design, and proximity to attractions.
ADAM Hotels also offers seasonal promotions and experience packages, and represents a refreshing new addition to the tourism industry in Israel.
