After years in which gray, white and beige dominated almost every space, a revolution is taking place in the world of interior design. Smoky Pink (Dusty Pink) and its bolder cousin, Clay Rose, are becoming the new stars of interior design in 2026. The new trend marks a clear shift from cool neutrals to a warmer, more natural and more embracing palette.
“There is something very human about these shades,” says interior designer Guy Buchalter. “They manage to combine elegance with warmth. Instead of sterile and overly clean spaces, we are seeing clients choosing wall and floor coverings with a soft touch of peach-pink or rosy terracotta, colors that calm the eye but still spark curiosity.”
The warm and natural shades add depth, serenity and effortless elegance, giving the home a contemporary yet pleasant appearance. Beyond aesthetics, smoky pink blends naturally with the trend of sustainability and the return to real materials.
Not Just in Bedrooms
“Smoky pink is not a ‘romantic’ color in the traditional sense,” explains architect Ornit Buchalter. “It’s a very sophisticated shade that takes on a different interpretation in every type of lighting. In natural light it breathes, in artificial light it warms up, and that’s what makes it fascinating. Today we incorporate it not only in bedrooms, but also in living spaces, kitchens and even bathrooms.”
A Dramatic Rise in Demand
Ronit Lang, CEO of Porcelanosa Israel, says: “In the past year we’ve seen a dramatic rise in demand for tiles in smoky pink shades, especially in large formats and matte finishes. There is a tendency to pair it with natural materials such as light oak wood, white limestone or copper-toned metal, creating a modern combination with Mediterranean warmth.”
Materials like natural stone, mineral plaster, matte-textured porcelain granite and terracotta-look tiles allow for creating visual depth while maintaining a calm and harmonious language.
Softness Without Being Too Sweet
“Clients today want spaces that speak to them emotionally,” adds interior designer Guy Buchalter. “Smoky pink offers softness without being too sweet. It allows guests to ‘feel at home’ even before they take off their shoes.”
Liron Blomner, Deputy CEO of the Pitaro Hecht home brand, adds another angle: “Smoky pink doesn’t stop at walls and floors. It continues to filter into furniture, textiles and accessories, undergoing a gentle evolution into a shade that complements the main hero of the space. This is a direct continuation of the trend of recent years, but in a more mature, warmer and deeper version that emphasizes the return to materiality, softness and a homely feel.”
A Cultural Statement
The new trend is not just a color choice, but a cultural statement: A desire to escape the coldness and alienation of sterile design in favor of a home that tells a personal story, one that conveys warmth, optimism and a touch of soul.
As architect Ornit Buchalter concludes: “2026 will be the year in which we see less gray and more emotion. Smoky pink is not a color, it’s an atmosphere.”