A love for nature that became a boutique business full of style and personal warmth.
They started with a love for plants – and turned it into a business that combines emotion, design, and nature: Linoy and Shay, a couple from central Israel, merged Shay’s background as a landscape architect with Linoy’s love for dried flowers – and thus was born the brand Pampas Mood, offering dried flower arrangements, home décor accessories, gift packages, and more.
The business began with pampas and dried flower arrangements, characterized by softness, aesthetics, and a sense of connection to nature.
Over time, success and warm feedback led the couple to expand their offerings, and today the website also offers:
Gift and event packages – Handcrafted gifts for bachelorette parties, upsherin ceremonies, work teams, and corporate events. You can add a personal message and a design touch tailored to the recipient.
Home décor and ambiance accessories – Vases, candlesticks, scented candles, fragrance diffusers, and other items that upgrade any space and add style and a pleasant atmosphere.
Unique sets – Combinations of pampas and dried plants in vases, in modern, personalized designs.
Each arrangement is sent for coordination and customer approval before final preparation, in order to maintain personal contact and design precision, according to taste and need.
I also purchased a keepsake from them for my daughter’s Bat Mitzvah – a “Mizmor L’Todah” set with a candle and dedication – and the responses didn’t take long: everyone wanted to know where this gorgeous keepsake was ordered from.
Definitely worth checking out the website
For natural, personal, and love-filled design.
The hamburger chain “Burger Station” is upgrading the kosher certification of all its branches to Mehadrin meat under local rabbinical supervision – a move aimed at making the chain more accessible to religious and Haredi customers, without compromising on quality and taste.
At the same time, the chain is launching a new menu that includes three unique burgers:
The Extreme Burger – Two patties, asado, goose delicacy, sunny-side-up egg, and confit garlic.
Denver – Spicy patty, shifka sauce, crispy onions, and goose delicacy.
Paris – Caramelized onion, portobello mushrooms, truffle sauce, and baby greens.
The chain, owned by Shlomi Gadot and Andrey Bobrov, operates 15 branches nationwide, emphasizing high-quality meat, freshly ground at each location, and professional service.
Orders: *9381
And on the website
Kosher certification varies by location – please check directly.
The Japanese brand ASICS launches the GEL-KAYANO™ 32 – a new model in its leading running shoe series, with major upgrades in comfort, stability, and personalized support.
The model includes the ™4D GUIDANCE system for adaptive stability, new FF BLAST™ PLUS cushioning with light and soft foam, PureGEL™ technology for shock absorption, and an engineered mesh upper for maximum comfort and fit.
Additionally, the HYBRID ASICSGRIP™ outsole provides improved grip and durability.
Weight: 256g for women, 300g for men.
Price: ₪899.90
Available at ASICS stores and on the website
The ASICS flagship store at Tel Aviv Port offers a unique, high-tech shopping experience, with a variety of personalized solutions for runners and sports lovers.
The veteran swimwear brand SUNWAY presents a perfect item for religious women – a modest swimsuit in a 3/4-length skirted tights or full-length design with a matching swim shirt, combining comfort, fashion, and maximum sun protection.
The fabrics are chlorine-resistant and offer top-level UV protection, making the swimwear especially durable and suitable for long-term use.
The skirted tights are not only beautiful – they're also practical and suitable not just for the sea and pool, but also for home use and sports activities.
A multi-purpose, comfortable, and worthwhile item – one you won’t want to take off.
SUNWAY has specialized for 28 years in modest swimwear, hats, and sun-protective fashion, in a variety of sizes for the whole family.
Branches:
Hod Hasharon (7 HaMasger St.), Eilat, Tel Aviv Port
And online
New towel bag by TAKEANAP: Practical, chic, and perfect for summer
The Israeli lifestyle brand TAKEANAP launches a multi-use summer towel bag made of 100% combed cotton, with a clean and luxurious monochrome design suitable for the beach, pool, vacation, or city.
The bag is wide and comfortable (60×50 cm), with a wide border and delicate embroidery, available in seven calm colors such as olive green, mocha, pink, and powder white.
Machine washable and dryable.
Regular price: ₪189
Summer sale (until end of August): ₪132.30
Available on the website and in stores
Be Pharm launches: ICONIC SUMMER – Israel’s first beauty event of its kind
The Be Pharm chain launches its annual summer campaign, Iconic Summer, including new brand launches, special promotions, and top seasonal beauty trends.
The main event took place at the flagship branch in Eilat (Ice Mall), with the participation of brand ambassador Titi Aynaw and leading beauty influencers, and included experiential activities open to the public.
As part of the event, the chain introduced major brands, including:
Kérastase – A premium hair styling and care brand
REDEFINE – An Israeli haircare brand at accessible prices
Sunbum – A vegan American sun care brand (with 20% off)
NYX – A trendy professional makeup brand
COSRX – An advanced Korean skincare brand
According to BE PHARM CEO Eitan Saida, the initiative is part of a strategy to expand the brand variety and position the chain as a leading home for international beauty and care brands.
The brands are available in select Be Pharm branches and on the online store
GA-DE Beauty Brand Launches New Mascara:
IDYLLIC HIGH DEFINITION – In brown shade, for a natural, soft, and refined look.
The mascara is designed to enhance lashes gently and is suitable for daytime, work, or a minimalist look.
The ergonomic brush with short fibers ensures precise application, combing, and separation of lashes.
The formula is enriched with plant-based polymers, grape extract, a hydra-mineral complex, and two types of seaweed – for strengthening, flexibility, and natural shine.
Perfect for use on lower lashes, paired with black mascara on top – for balance and sophistication.
Key benefits: natural brown shade, volume, length, and separation, enriched with skincare ingredients, smudge-proof, and paraben-free.
Price: ₪119
Available at leading drugstore chains and on the website
Dermalogica Launches a Powerful New Peel from the Powerbright Series
The dermo-cosmetic brand Dermalogica is launching in Israel the new Dark Spot Peel Powerbright, for effective treatment of dark spots and uneven pigmentation – suitable for all skin types and tones, including very dark skin, and safe for use during pregnancy and breastfeeding.
This is an active at-home peel that targets both superficial and deep pigmentation (sun, hormonal, and post-acne), using a combination of acids, enzymes, and plant extracts to improve skin texture, even out tone, and lighten spots.
Main active ingredients include:
A complex of 4 acids (including mandelic and glycolic) for cell renewal.
Omega 3 and pumpkin enzymes for soothing and repair.
Niacinamide and tranexamic acid for brightening.
Extracts of turmeric, jojoba, licorice, and more for hydration and skin calming.
Price: ₪418 for 50 ml
Available at authorized beauticians and Dermalogica sales points.
Yafa Maximov Launches: Ultra-Light Sunscreen with SPF 50
The "Yafa Maximov Aesthetic Centers" network is launching the Ultra Light Vitamin Cream +SPF 50 – a lightweight facial sunscreen that provides broad-spectrum protection against sun rays.
The cream is suitable for all skin types, including sensitive skin, thanks to an innovative formula with new-generation UV filters, vitamins B5 and E, and free of nano-pigments or fragrance.
It absorbs quickly, leaves no white residue, and is suitable for use under makeup or during brightening treatments.
Price: ₪160
Also in the line:
A BB cream series with SPF 30 in three shades (nude, light, tan) for full coverage and protection.
The line includes two personalized series:
Clear & Balance – for all skin types
Clear & Balance+ – for oily and acne-prone skin
The brand continues to lead innovation in personal care alongside advanced clinical treatments at the Yafa Maximov beauty-tech clinics.
Blonce Brand Launches Facial and Eye Makeup Remover Wipes
The skincare brand Blonce expands its facial cleansing line with a series of makeup remover wipes, including waterproof makeup.
The series includes two types:
Wipes enriched with hyaluronic acid and vitamin E for nourishment, soothing, and protection.
Wipes enriched with micellar water to cleanse and balance skin oil levels.
The wipes come in a pack of three (25 wipes per unit), with a plastic lid to preserve moisture.
Dermatologically and ophthalmologically tested, and suitable for daily use.
Suggested price: ₪19.90–₪26.90
Available at drugstore and retail chains.
Drizzilicious Lands in Israel: American Superfood Snacks Now Here
The Schestowitz Group has obtained the exclusive license to import and market the American snack brand Drizzilicious – crispy superfood snacks made from whole grains, quinoa, chia, and flax seeds, with a unique sweet drizzle.
Each snack contains only 90 calories per 21 pieces, and is gluten-free, free of artificial colors or preservatives, and suitable for vegans.
Drizzilicious is considered one of the leading brands in the U.S. and Canada, sold at chains like Walmart, Target, and Costco, and earns high ratings on Amazon.
In the initial launch in Israel, three flavors will be available: Cookies & Cream, Birthday Cake Vanilla, and S’mores.
Recommended retail price: ₪19.90–₪21.90
Kosher certification: OU
Available at leading retail chains.
The Social Supermarket Launches: Premium Fruit and Vegetable Boxes at Subsidized Prices
The Social Supermarket by the Histadrut (Israeli labor union) offers subsidized boxes of fresh, locally grown fruits and vegetables, in collaboration with ShookBook and Atara – as part of the fight against the high cost of living and in support of local agriculture.
The boxes come in two sizes:
Medium box (approx. 13.5 kg) – ₪99
Large box (approx. 20 kg) – ₪149
They include common, premium-quality fruits and vegetables, with free delivery and arrival within 24–48 hours.
The initiative is open to Histadrut members only, through the Social Supermarket website or app.
This move is part of the expansion of the Histadrut’s benefit package for its members.
